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Laura Jeha

LauraJehasmall

 

 

M-School title: Editorial Intern, Chatelaine Kitchen
Post-secondary institution:  Acadia University
Program of study: BSc Nutrition and Dietetics

 

 

 

 

I really enjoyed the sense of community that came with being part of M-school. Having a support group of peers, my mentor and the program co-ordinators made me feel more comfortable as I took on new tasks and helped give me the confidence I needed to succeed in my role. I enjoyed the weekly seminar sessions as they allowed me form connections within the company that I otherwise would not have been able to make, and helped give me a better understanding of the media and publishing industry.

What were your primary tasks?

  • Contributing story ideas and writing content for the Recipes section of the Chatelaine website.
  • Assisting the Associate Food Editor, Digital to update current recipe collections, posts, and videos, as well as create new ones.
  • Researching trending food topics and recipes to help guide yearly planning of food content, both in print and online.

Describe one day in the workplace.

When I get into the office I fire up my computer and check the daily email our awesome social media manager sends to see the latest news and stories that day. I also do my own scan of food websites to see what’s trending online. I take mental note of anything I see that may appeal to our readers to mention to the editors at our daily morning meeting- we call it a ‘scrum’. The scrum is optional, but I go every day because it gives me a good overview of what people are working on throughout the magazine, and I enjoy the sense of comradery it creates.

What is your dream job?

My dream job would be working as a brand manager for a major food company.

Your best work at M-School:

  • One of the first projects I was assigned as an intern was to find all the different available brands of ketchup chips and organize a taste test for a post that was part of the company-wide Canada 150 project. Funnily enough, the article on ketchup chips ended up being the best-performing online piece of the entire project.

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